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Korea Telecom Freetel GPANG Mobile GUI Design
Korea Telecom Freetel is one of the leading mobile services providers in Korea and delivers nationwide paging services in the country. It approached Ion Global in launching its new 3D game service called GPANG.

Ion Global was requested to design a user interface and graphical user interface (UI & GUI) for the GPANG platform and the GPANG wireless site. The platform allows users to manage and select games from GPANG-only mobile devices, whereas the site allows users to download new games and software from any mobile. A UI guideline was also developed and distributed to game manufacturers.

Project Team
  • Project manager
  • UI planner
  • Creative manager
  • 2 Designers

Timing
November 2004 - April 2005

Results
  • Differentiated the GPANG platform from other mobile services by specializing as the "3D Game Service".
  • Enhanced mobile community functions by connecting the GPANG wireless site and GPANG web site contents.
  • Minimized download steps and expedited the certification process to promote purchases from the wireless site.
Visit the site
ktf.com

Services involved

Futuristic and high-tech images were used to emphasize the 3D game service concept - GPANG.
A game selection screen, similar to the existing game pad format.
The main page of the wireless internet service site from which GPANG games are downloaded.