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 Hong Kong Seoul San Francisco |
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8 Dec 2006
Downloadable summary of ADMA (Client + Agency)2 Session, 8 December 2006
Thank you to everyone who attended the ADMA "Dig in to Digital" conference in Hong Kong, and in particular the Ion Global sponsored session "(Client + Agency)2," moderated by Dwayne Serjeant. Special thanks to the panelists including Don Anderson (SCMP.com), Anita Chan (Open World), Tim Hay-Edie (Pilot simple.software), Jason Kwong (OgilvyOne), Rose Leng (HSBC Direct), and Chris Lonsdale (Chris Lonsdale & Associates), who graciously provided insight on how to build successful long-term partnerships between agencies and clients.
As promised, we have summarised the key take-away points as a downloadable PDF file.
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2007
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2005
2004
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